Posts Tagged ‘ reviews ’

Four Reasons to Use Testimonials in Sales

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November 27, 2017
Four Reasons to Use Testimonials in Sales

Tweet Today, 92% of consumers incorporate product and service reviews into their online purchase decision1. Positive reviews are a critical component of an organization’s branding and marketing strategies because they instill trust and loyalty. Since third party reviews are so very effective, it’s difficult to imagine why many sales people don’t leverage them when selling...
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Four Fortunate Ways to Frame Peer Feedback

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November 9, 2016
Four Fortunate Ways to Frame Peer Feedback

Tweet Communicating constructive criticism in an effective manner that benefits both parties can be downright challenging.  This is especially true when providing feedback to peers in the workplace which is a growing trend. Peer-to-peer feedback regarding an employee’s strengths and weaknesses offers insights into their performance beyond the top-down reviews given by their supervisors. Here...
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